Design, research, and strategy for data-driven workflows.
I'm a Product Design Leader with 12 years of experience building digital products, including being a founder in education technology.
As a designer, I've built products that do the heavy lifting for customer's needs, making them sticky, indispensable. As a leader & manager, I've built happy & successful teams, and provided the right environment for designers to do the best work of their career.
Having a robust financial system is essential for any team, and startups cannot afford to be weighed down by elaborate approval processes. At Aspire, I designed a seamless, agile payments solutions customised for the speed of startups.
12 min read
As the product team at Aspire grew from 4 to 40, we started to look at design culture more consciously. On analysing points of review, collaboration, and data flow, I helped set up smooth work flows, built platform cohesion and wrote process documents to be a single source of truth.
8 min read
Language models, can be described as extremely sophisticated text analysis tools. Their most
popular applications are in text generation, but what are the inherent text-analysis abilities
that can be powerful tools for research in the humanities?
In this workshop/talk, I explore these possibilities in detail.
8 min read
To help mom-and-pop store owners in Jakarta use digital accounting tools, we needed to first understand what their aspirations and blockers were. I led the product research for this product that now makes $2.4M ARR as a thriving payment network.
12 min read
Built an award-winning multi-sensory learning platform, driving accessibility and inclusion in early education. Successfully scaled and acquired by an industry leader.
12 min read
In 2016, India had one billion mobile users, 220 million smartphone users and 100 million active WhatsApp users - many of whom were people with limited education, minimal technology exposure, and often economic constraints. Despite these barriers, WhatsApp became their preferred communication tool. We analyze how this has come to be, using a framework task abilities in emergent users.
12 min read